Social Networking

There is an interesting item by Adam Jones on online networking at his Financial Times Management Blog.

A key point for Adam was made in the following comment:

There is one category of worker for whom online social networks appear to be a particular blessing: the self-employed, particularly those working as consultants. James Amoroso, an independent food industry analyst and consultant, told me in an email that LinkedIn is “brilliant” for “straight business networking… especially if you are in business on your own”.

For instance, the system allows him to track his contacts’ contacts - knowledge that could lead to profitable new connections for him. However, he stressed that this does not translate into a licence to pester second-degree acquaintances willy-nilly. He said it can be counter-productive to approach someone to whom you have only a very tenuous link. If too many of these people say they don’t know you, the privilege of approaching other members directly is withdrawn, he explained.

Tags: Adam Jones, Business Development, Consultants, Financial Times, LinkedIn, Management, Marzar, Online Networking, Xing