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Land of the Giants: #1 – Why You’ll Never Quit Amazon Prime


I ran this series a while back, but it seems even more relevant now given the power that Big Tech exercises across the world. I have updated supporting text and links.

See as well these posts on Jeff Bezos and Amazon – PBS – Frontline: Amazon Empire: The Rise and Reign of Jeff Bezos (upload 2020), and The Audio Long Read: ‘A managerial Mephistopheles’: Inside the mind of Jeff Bezos; plus DW: Amazon, Jeff Bezos and collecting data – The Data Age and Why is this Happening? – One-Click America with Alec MacGillis

Episode #1 – Why You’ll Never Quit Amazon Prime – July 23,2019

With over 100 million members, Prime is the engine that’s made Amazon a retailing juggernaut and one of the largest companies in the world. Jason Del Rey explores how Prime came to be, why it’s so effective at keeping us locked into the Amazon ecosystem, and how it became the source of the company’s power.

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